[T954.Ebook] PDF Ebook The Catholic Church: Journey, Wisdom, & Mission (Teacher's edition), by Carl Koch

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The Catholic Church: Journey, Wisdom, & Mission (Teacher's edition), by Carl Koch

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How does the Catholic Church exist in the historical context of the world? The course The Catholic Church, ideal as a one-semester course for eleventh- and twelfth-grade students, explores the developments, people, and events that have shaped the Church. Each chapter focuses on one time period. The teaching manual is an integral component of the course and was designed to fully support the full-color student text.

For each chapter of the student text, the teaching manual provides

a summary of the major concepts

student text review questions, with suggested answers

activities from the margins of the student text

additional activities for each major concept, such as discussion questions, small-group activities, role-play situations and skits, scenes from plays, case studies, suggestions for interviews and guest speakers, recommendations for audiovisual resources, writing activities, journal-keeping, research projects, and prayer services

a total of fifty-two student handouts, with removable masters for copying, including a prayer service and additional readings for each chapter

The teaching manual contains the following additional resources:

lesson planning suggestions for the course

a sample schedule for a semester course

an appendix of additional suggestions for effective teaching

an annotated list of recommended audiovisual resources

a list of audiovisual distributors

a bibliography of general resources on Church history and suggestions for further reading

sample test questions, also available free of charge in editable format

More activities are suggested in the manual than a teacher could use in a semester. This wide selection allows teachers to choose the activities that are best suited to their students.

Additional resource:
Holy Terrors and Gentle Souls: Stories About the Saints is a collection of ten short stories for young adults. These stories bring to life the real struggles of ten beloved saints and Christian heroes, inviting readers to reflect on how, throughout Church history, the Holy Spirit has called people to become more than they ever thought they could be. The companion leader's guide includes cross references to themes covered in the student text The Catholic Church: Journey, Wisdom, and Mission.

Primary Source Readings in Catholic Church History (also with a leader's guide) is a collection of significant primary sources through the Church's history. Thirty chapters include select documents along with commentary on who wrote them and why, how each document is significant to its time, and why it has endured as an important writing in Church history.

• Sales Rank: #2431885 in Books
• Brand: Brand: Saint Mary's Press
• Published on: 2000-09-16
• Original language: English
• Number of items: 1
• Dimensions: 11.25" h x 9.50" w x 1.25" l,
• Binding: Spiral-bound
• 323 pages

Features

• Used Book in Good Condition

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[J350.Ebook] Download PDF First Aid Cases for the USMLE Step 1, Third Edition (First Aid USMLE), by Tao Le, James Yeh

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The essential case companion to First Aid for the® USMLE Step 1

400 high-yield cases

First Aid™ Cases for the USMLE Step 1 features 400 well-illustrated cases to help you relate basic science concepts to clinical situations. Each case includes drawings or clinical images with Q&As that reinforce key concepts. Chapters are keyed to Tao Le's First Aid for the USMLE Step 1 allowing you to simultaneously study cases and high-yield facts.

Content that spans the entire exam:
General Principles, Behavioral Science, Biochemistry, Microbiology and Immunology, Chapter 4. Pharmacology, Organ Systems, Cardiovascular System, Endocrine System, Gastrointestinal System, Hematology and Oncology, Musculoskeletal System and Connective Tissue, Neurology and Psychiatry, Renal System, Reproductive System, Respiratory System.

• Sales Rank: #59333 in Books
• Brand: Brand: McGraw-Hill Medical
• Published on: 2012-02-11
• Original language: English
• Number of items: 1
• Dimensions: 11.40" h x .70" w x 8.20" l, 1.95 pounds
• Binding: Paperback
• 448 pages

Features

• Used Book in Good Condition

About the Author

Tao Le, MD, MHS is Assistant Clinical Professor of Pediatrics in the Division of Allergy and Immunology at University of Louisville. He is also affiliated with the Division of Allergy and Immunology at The Johns Hopkins University School of Medicine. The lead student author is James S. Yeh, MD.

Most helpful customer reviews

29 of 32 people found the following review helpful.
Kindle version of this book works great
By J. Liu
I bought the kindle version because it's $10 cheaper, and it works better than I expected. For every question there is a link that brings you directly to its answer, and for every answer there's the link to bring you back to the question. That's easier than flipping the paper books. Not to mention that the questions themselves are excellent companions to the FA book.

21 of 23 people found the following review helpful.
Simplistic for board review, may be a good intro to material
By katarinaism
I purchased this book because it was suggested as an adjunct to First Aid for the Step 1. That book is excellent, but this one is a little weak. I was hoping to gain more insight from the case-based format of this book, but was a little underwhelmed with the cases.

I was disappointed that the cases were very simple, and by the time I started using this book I was already pretty deep in my Step 1 preparation. When I'd read the vignettes, it only took one or two sentences before it was clear exactly what disorder they were trying to get at. The questions were very common sense, like "What is the treatment?" or "What is the mechanism of this disease?" and the explanations were terse and didn't add much to my knowledge since I had already read First Aid. It appears that the cases were written probably by medical students or residents, and not by specialists in their respective fields. This book really felt like a recapitulation of FA in Vignette/Q and A format. So if you've been through FA already, you'll be disappointed.

The only way I can see this book being useful is if it is used early on, such as in first year or early second year before one has learned a lot of pathology and physiology. In that case it may serve as an interactive introduction to the material that the student is learning. However, if you use this after doing any significant Step 1 preparation, it will be very repetitive and not very beneficial.

I would suggest doing more question bank questions instead of using this book. If you're looking for an engaging case-based format, try perusing NEJM's "Case Files from the Massachusetts General Hospital". They are multifaceted, complex, and a much better learning tool.

7 of 7 people found the following review helpful.
pretty good, but too many mistakes in answer key
By Ramone Eldemire
The questions themselves are OK and complement first aid. However there are quite a few mistakes (especially in the answer pages), which is unacceptable since this is the 3rd edition. I would recommend uworld and Rx before this book.

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[Y365.Ebook] Download PDF Syntactic Categories: Their Identification and Description in Linguistic Theories (Oxford Surveys in Syntax & Morphology No.7), by Gisa Ra

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This book offers a systematic account of syntactic categories - the building blocks of sentences and the units of grammatical analysis - and explains their place in different theories of language. It sets out and clarifies the conflicting definitions of competing frameworks which frequently make it hard or impossible to compare grammars.

Gisa Rauh describes the history and nature of traditional and contemporary accounts and definitions of grammatical categories. She explains their properties and use in generative, cognitive, and functional theories, and considers their function in language typology. She distinguishes between the cognitive functions of categories that relate to traditional parts of speech and serve to structure a language's lexicon; and those which determine the syntactic behaviour of the linguistic items they
specify.

Professor Rauh illustrates her account with a wide range of examples. Her clear and balanced exposition will be welcomed by students and scholars in all branches of linguistics as well as by those in related subjects such as computational science and the philosophy of language.

• Sales Rank: #2568389 in eBooks
• Published on: 2010-06-03
• Released on: 2010-06-03
• Format: Kindle eBook

About the Author

Gisa Rauh has been Professor of Linguistics in the English Department of the University of Wuppertal since 1985. She taught previously at Gottingen University and the Free University of Berlin. Her areas of research include theoretical and empirical aspects of deixis, the theory of thematic relations, the syntax of prepositions and prepositional phrases in English, aspects of the lexicon, and linguistic categorization. She has been involved in various large-scale projects, among them Theory of the Lexicon and the European Network Project in the Area of Languages. Her books include Linguistische Beschreibung deiktischer Komplexitat in narrativen Texten (Narr, 1978), Essays on Deixis (Narr, 1983), Tiefenkasus, thematische Relationen und Thetarollen. Die Entwicklung einer Theorie von semantischen Relationen (Narr, 1988) and, with Elisabeth Lobel, Lexikalische Kategorien und Merkmale (Niemeyer, 1997).

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[K354.Ebook] Get Free Ebook Accounts Demystified: How to Understand Financial Accounting and Analysis, by Anthony Rice

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"An excellent primer on accounting, this book explains in simple language how to understand balance sheets, profit and loss accounts and cash flow statements. It also has useful chapters covering important subjects like return on capital employed, gearing and book values as well as providing insight into the tricks of the accounting trade." Jim Slater, investment guru and best selling author of The Zulu Principle This is the new edition of the bestselling guide to understanding and using business accounts and accounting principles, written in a way that even the financially nervous novice can easily absorb. Accounting is generally viewed as a highly technical and complex subject. However, accounts are actually based on simple principles. It's not company accounts that are complex, it's all too often the way that they are explained. In this simple, easy read book, the author guides you through all the major accounting concepts. Discover how to master company accounts, understand balance sheets, profit and loss accounts and cash flow systems. Learn to analyse and monitor your company's financial performance."Accounts Demystified" is the definitive, user-friendly guide to the fundamental principles of accounting that no manager will want to be without.

• Sales Rank: #3901812 in Books
• Published on: 2003-04
• Original language: English
• Number of items: 1
• Dimensions: 9.00" h x 6.25" w x 1.00" l, 1.23 pounds
• Binding: Paperback
• 309 pages

Review
"You won't find a better explanation of the fundamentals of accounting and financial analysis than this. Trust me - no other book makes the subject as simple and clear." Jamie Reeve, Lynx Capital Ventures "Explains what many people find a complicated subject in very clear and simple terms. I will be recommending this book to all our new trainees." Jonathan Munday, Partner, Rees Pollock Accountants "Finance friendly...this book swears to make business accounts a doddle, no matter how ditsy we are."Executory News

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5 of 5 people found the following review helpful.
Delight to read
By Kerstin Beyer
I had done a beginners course on accounts before and left that course more confused about the subject than before. I was still confused about debit and credit, double-entries etc. I found this book and it solved my problems. This book will help you as well. It is very clear. It is very structured. Each sentence makes sense. The book is a delight to read (if the term can be used in conjunction with accounts) and I can recommend it without reservations.

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[M584.Ebook] Download Ebook The Antiques: A Novel, by Kris D'Agostino

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An irresistible, incisive, fast-paced comedic drama about a family who reunites after the death of its patriarch, just as a hurricane tears through town. For fans of Jonathan Tropper, Emma Straub, and Karen Joy Fowler.

On the night of a massive, record-breaking hurricane, George Westfall, an upstate New York antique store owner and father of three, lays dying. As his wife Ana seals up the storefront, their adult son Armie hides from the outside world as he always does, immersed in woodwork and thoughts of the past. In New York City, Armie’s older brother Josef, a sex-addicted techie, is fighting to repair his broken relationship with his daughters. And out in Los Angeles their sister Charlie’s career as a Hollywood publicist is crumbling.

For the Westfalls, Murphy’s Law is in full effect. Their patriarch dies as the storm hits town, flooding the store and ruining Josef’s business negotiations. Charlie is desperately trying to set a movie starlet straight, while handling her son’s expulsion from preschool and her wayward husband. And Armie, who’s still in love with his high school crush Audrey, can’t even muster the courage to leave his childhood home. Only when the children reunite to sell their father’s beloved heirloom painting do they discover their real fortune lies elsewhere.

A rollicking tableau of family life in all its messy complexity, like the best of Meg Wolitzer and Tom Perrotta, The Antiques is hilarious, heartbreaking, nimble, and observant. Complete with deeply flawed, affectionately rendered characters and an irresistible plot, Kris D’Agostino’s unforgettable novel is about the unexpected epiphanies that emerge in chaos, and the loved ones who help show us who we really are.

• Sales Rank: #7957505 in Books
• Published on: 2017-01-10
• Released on: 2017-01-10
• Original language: English
• Number of items: 1
• Dimensions: .0" h x .0" w x .0" l, .0 pounds
• Binding: Hardcover
• 304 pages

Review
"The Antiques is a literary hurricane of hilarity, heartbreak, and familial redemption.  Kris D’Agostino juggles a stolen model-rocket, a patriarchal funeral, a runaway movie actress, and a potentially priceless painting all the way to the novel’s very satisfying ending.  The Westfall family could be the Tenenbaums of Upstate New York."--Nickolas Butler, internationally bestselling author of Shotgun Lovesongs and The Hearts of Men

"Kris D’Agostino presents a funhouse mirror in The Antiques, delivering a cast of characters at once utterly familiar and completely absurd. But the real magic here is the fact that these people are still so dear. D’Agostino elevates this novel from a funny story about a dysfunctional family to a bright examination of the American man and woman. The Antiques is witty, charming and delightful, but in critiquing the choices we make as moderns, it packs a firm punch."--Lydia Netzer, author of Shine Shine Shine

"Kris D’Agostino’s The Antiques is about family and how -- no, wait, it’s not one of those treacly, warmed-over novels about family. It’s witty and trenchant and dark and stylish, the black sheep of the family-novel genre, the one who’s not invited to Thanksgiving but crashes it anyway to the delight of the younger relatives and the horror of the elders." -- Teddy Wayne, author of The Love Song of Johnny Valentine

“The death of a family patriarch and an impending hurricane create a perfect literary storm in this wonderfully wise and darkly comic novel. I love this story of family, friendship, loss and redemption. Most of all, despite their sometimes hilarious flaws, I love the Westfalls.”--Ann Leary, New York Times bestselling author of The Good House

“The Antiques is a keenly observed, eminently readable, all-kinds-of-funny ride, and I urge you to take it.”—New York Times bestselling author of West of Here and The Revised Fundamentals of Caregiving: A Novel

"In The Antiques, Kris D'Agostino introduces us to a messy, delinquent, outrageous family plunged into mourning when the patriarch dies. While other writers might see this as an opportunity to throw ashes of grief on their characters' heads, D'Agostino comes at us briskly, shaking our hand with a joy buzzer. This book also reminds us that life and laughter still continue even after our loved ones have left us. The Antiques is an exuberant, lusty novel that had me laughing in the most inappropriate places. I loved it!"—David Abrams, author of the New York Times Notable book Fobbit

About the Author
Kris D’Agostino holds an MFA in Creative Writing from The New School. He is the author of The Antiques and The Sleepy Hollow Family Almanac. He lives in Brooklyn.

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[P456.Ebook] Ebook Download Plasma Antennas (Artech House Antennas and Propagation Library), by Theodore Anderson

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The plasma antenna is an emerging technology that partially or fully utilizes ionized gas as the conducting medium instead of metal to create an antenna. The key advantages of plasma antennas are that they are highly reconfigurable and can be turned on and off. The disadvantage is that the plasma antennas require energy to be ionized. This unique resource provides a solid understanding of the efficient design and prototype development of plasma antennas, helping engineers to meet the challenge of reducing the power required to ionize the gas at various plasma densities. Professionals also find thorough coverage of the technical underpinnings of plasma antennas, as well as important discussions on current markets and applications. Additionally, this book presents experimental work in the this cutting-edge area and reveals the latest developments in the field. This in-depth reference is supported with over 70 illustrations and more than 110 equations.

• Sales Rank: #2543816 in Books
• Published on: 2011-07-31
• Original language: English
• Number of items: 1
• Dimensions: 9.20" h x .70" w x 6.20" l, .90 pounds
• Binding: Hardcover
• 203 pages

About the Author
Theodore Anderson is the founder, CEO, principal investigator, and CFO for Haleakala Research and Development, Inc. He holds an M.S. in applied science and physics and a Ph.D. in physics, all from New York University.

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0 of 0 people found the following review helpful.
Hard cover, harder pages.
By Neal Graham
This book does not cater to the plasma physics novice, but does provide references to introductory works.

0 of 1 people found the following review helpful.
" A Long Awaited Book"
By Lawrence S. Cohen
The book Plasma Antennas written by Dr. Ted Anderson, a renown expert in plasma physics, has written a remarkable book. The book gently introduces the reader to plasma antennas and the underlying physics behind their operation. The author is able to interweave conventional antenna theory, such as the factors inherent in impedance and thermal noise, into the specifics of plasma antenna operation. What is particularly unique to this book is the satisfying way in which the author introduces the relevant mathematics of plasma antennas so that the reader gains the analytical and computational skills necessary to specify and design plasma antennas. Unusual to this book is how the author discusses the construction of basic plasma antennas so that the reader can obtain a practical sense of how they work. Plasma selective surfaces are introduced and how reconfigurable filtering of electromagnetic waves can be accomplished.
The book, Plasma Antennas, promises to provide the researcher, engineer, and manager new insight on an emerging technology that may provide the solution to many of the spectrum management, electromagnetic compatibility and antenna problems facing the wireless and radar communities.

0 of 1 people found the following review helpful.
Plasma
By Genara Anderson
Dr. Anderson is a brilliant man and inventor. This book is highly recomended to those who are interested in plasma physics. This is a remarkable book about plasma antennas and physics.

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[W186.Ebook] Download PDF Confronting Black Jacobins: The U.S., the Haitian Revolution, and the Origins of the Dominican Republic, by Gerald Horne

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The Haitian Revolution, the product of the first successful slave revolt, was truly world-historic in its impact. When Haiti declared independence in 1804, the leading powers—France, Great Britain, and Spain—suffered an ignominious defeat and the New World was remade. The island revolution also had a profound impact on Haiti’s mainland neighbor, the United States. Inspiring the enslaved and partisans of emancipation while striking terror throughout the Southern slaveocracy, it propelled the fledgling nation one step closer to civil war. Gerald Horne’s path breaking new work explores the complex and often fraught relationship between the United States and the island of Hispaniola. Giving particular attention to the responses of African Americans, Horne surveys the reaction in the United States to the revolutionary process in the nation that became Haiti, the splitting of the island in 1844, which led to the formation of the Dominican Republic, and the failed attempt by the United States to annex both in the 1870s.

Drawing upon a rich collection of archival and other primary source materials, Horne deftly weaves together a disparate array of voices—world leaders and diplomats, slaveholders, white abolitionists, and the freedom fighters he terms Black Jacobins. Horne at once illuminates the tangled conflicts of the colonial powers, the commercial interests and imperial ambitions of U.S. elites, and the brutality and tenacity of the American slaveholding class, while never losing sight of the freedom struggles of Africans both on the island and on the mainland, which sought the fulfillment of the emancipatory promise of 18th century republicanism.

• Sales Rank: #138409 in Books
• Published on: 2015-10-22
• Released on: 2015-10-22
• Original language: English
• Number of items: 1
• Dimensions: 8.20" h x 1.20" w x 5.90" l, .0 pounds
• Binding: Paperback
• 416 pages

About the Author

Gerald Horne is Moores Professor of History and African-American Studies at the University of Houston. His books include Race Woman: The Lives of Shirley Graham Du Bois and Race War!: White Supremacy and the Japanese Attack on the British Empire (both available from NYU Press).

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11 of 11 people found the following review helpful.
How the Haitian Revolution Destroyed Slavery in the Western Hemisphere
By Gardis Watts
Horne draws the conclusion that the Haitians and their revolution that abolished slavery set the stage of ending the institution of slavery. He shows that emancipation was not given but fought for. Haiti showed Africans and abolitionist alike that the only way slavery was to be abolished is for it to collapse on itself. Slavery was not going to be negotiated nor be reformed. This institution was to be met head on with force. This fervor eventually spread across the hemisphere and ended slavery in many parts of the Western Hemisphere. By the turn of the 19th century, slavery in the hemisphere was completely abolished. The book also gives us the history of the contentious relationship between Haitians and Dominicans. This strained relationship between the two groups who share the same island has been going on since the 19th century and continues to this day. Horne also sheds light on the United States foreign policy towards nations of color. The United States always tries to push forward its imperialistic goals, especially if it’s a country of color and in disarray like Haiti and the Dominican Republic. The book also shows that these chaotic situations that happened in Hispaniola has been the result of covert intervention to capitalize on the situation. The United States to this day still capitalizes on the trials and tribulations of Haiti. Horne feels that this book gives it’s due credit to the Haitian people that throughout the years, this group of people that populate a country that’s no bigger than the state of Maryland, has not only taken on the United States but the European powers in France, Spain and England. He implies that we owe a debt of gratitude to the Haitian people, and we do.

1 of 1 people found the following review helpful.
Important reading
By Amazon Customer
Horne strikes me as a very important writer on the history of black folk and issues of class, capital and international dynamics that affect our history and the country's as a whole. He is worth getting to know.

3 of 5 people found the following review helpful.
Good detail, very hard to read
By ncxaxman
This book is full of valuable primary sources - A+ for effort. It is also one of the most annoying books I have tried to read in a long time. The author seems to have worked with a thesaurus at hand, substituting awkward polysyllables for simple direct language whenever possible. In addition, the organization of the material - whatever that might be, I am still not clear - makes it hard to follow. So, I can recommend it only to dedicated readers who are looking for leads to some really colorful primary sources.

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[E919.Ebook] Free PDF The Essence of Buddhism, by David Tuffley

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This book describes the basic principles of Buddhism. Much has been written about Buddhism and how to practice it. Readers will have no difficulty finding hundreds of books on the topic. This book simply focuses on the essence of Buddhism, as expressed in the Four Noble Truths and the Eight-fold Path.

Buddhism is not a religion as such; it does not propose an external God. It does not seek to replace a person’s existing religious beliefs, only to supplement them. The Buddha, in all likelihood, would rather his followers describe themselves simply as Followers of The Way.

• Published on: 2013-12-21
• Released on: 2013-12-21
• Format: Kindle eBook

Most helpful customer reviews

34 of 35 people found the following review helpful.
A very brief introduction...
By Jackie-the-Greyhound
This is a very small Kindle title with just about 200 'kindle locations' of content. It is certainly not intended to be a complete or exhaustive commentary, and I do not judge it as such. For someone like me, who knows very little about the principles of Buddhism, it serves as a very basic introduction. In fact, in the introduction section it specifically states the goal of the text is to describe the basic principles and to focus on the essence or essential concepts.

The Table of Contents:

Introduction
The Essence of Buddhism
The Four Noble Truths (including a description of the eight-fold path--which I won't list out or my review will be entirely to long!)
Meditation Practice

I currently live in a part of the world where there are many Buddhist temples and I wanted to have a little more appreciation for the guiding principles. I'm sure I will pick up additional reading, but starting with this text was helpful. I sincerely doubt this will provide any new insight to anyone who has done any study already, but for a person like me it is very interesting!

Recommended!

6 of 6 people found the following review helpful.
A useful introduction
By Bob
Although short this little book provides a good introduction to the history and the basic principles of Buddhism. Should you wish to know more it would be worth getting a bigger book but for an introduction it is very useful as it covers:-
The essence of Buddhism
The Four Noble Truths
The eight-fold path
Meditation Practice

35 of 48 people found the following review helpful.
basic introduction
By Mei
This basic introduction to Buddhism takes less than half an hour to read. It starts with an Introduction and a chapter on the essence of Buddhism. The third chapter is about The Four Noble Truths:

1) If you are alive,you will suffer;
2) The cause of suffering is attachment;
3) You can end suffering;
4) End suffering by following the eight-fold path.

The book then gives a basic explanation of this eight-fold path, for exemple: Right View, Right Intention, Right Speech ("The enlightened person therefore tells the truth, speaks with warm gentleness when they do speak, and refrains from speaking when they have nothing important to say") and more. The book concludes with a chapter on meditation.

The book is very basic and only gives an introduction to Buddhism. I got this book as a freebie, but if you have to pay for it you may want to buy a more in-depth book on Buddhism.

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[G199.Ebook] Ebook Download In the Stillness Is the Dancing, by Mark Link, Gene Tarpey

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• Sales Rank: #1005004 in Books
• Published on: 1972-01-01
• Format: CLV
• Original language: English
• Number of items: 1
• Binding: Paperback
• 120 pages

Most helpful customer reviews

0 of 0 people found the following review helpful.
Collected in the 1970s and needed now
By Cindy
I've kept this book on my shelf for decades.

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[I203.Ebook] Ebook Download 9 Heads: A Guide to Drawing Fashion (4th Edition), by Nancy Riegelman

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A modern guide to fashion drawing for all levels of students.

 

Effective fashion drawings must be clear, accurate, realistic, and attractive.9 Heads: A Guide to Drawing Fashion, 4/e, provides a simple and effective system for learning to create drawings with these qualities. The text teaches how to acquire the techniques, skills, and knowledge needed to make realistic fashion figures to serve as firm foundations for fashion design sketches. Riegelman also covers the fashion topics, terminology, and current trends that design students need to be familiar with, and provides over a thousand new examples of contemporary drawings to inspire students in their work.

• Sales Rank: #236339 in Books
• Published on: 2012-11-17
• Original language: English
• Number of items: 1
• Dimensions: 13.00" h x 1.60" w x 9.30" l, 6.33 pounds
• Binding: Paperback
• 576 pages

Most helpful customer reviews

22 of 24 people found the following review helpful.
It's an astonishing book !
By Mrs. Valo
I was amazed by all the detail and this book had. It had 9 Chapters :
1.) Proportions of the Croquis
2.) Drawing the Clothes on the Figure
3.) Accessories
4.) Flats
5.) Encyclopedia of details
6.) How to Draw Fabrics
7.) Men's and Men's Clothing
8.) Children and Children's Clothing
9.) Composition and Fashion Shorthand

For materials your going to need:
1.) graphite pencil HB, 2B, 4B
2.) Mechanical Pencils and leads
3.) .005 Pen
4.) 10% grey marker
5.) Brush
6.) Eraser
7.) Drafting Tape
8.) Ruler
9.) 11"x 18" or 14"x 17" newsprint
10.) 11" x 18" White Layout pad
11.) Tracing Paper

Hope this helps.!

15 of 16 people found the following review helpful.
Amazing
By Kredstar
I just received this in the mail, and I am SO glad I've held out on getting this book!! The 4th edition is so much better than the 3rd!! Not only does it add instructions and step by steps for PhotoShop renderings, it includes a CD that has a video of the author herself doing a step by step of a basic croquis. The book is very daunting at over 500 pages, but the video on the disc gets directly into it and makes it easier to move forward in the book. It throws a lot of information at you at once. LOVE IT though. So glad I have it!

0 of 0 people found the following review helpful.
Highly Recommend!
By Elena V. Yushenko
Easy to read and follow directions.
Clear demonstration pictures of the drawing techniques.
Excellent book for all fashion designers!

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[N815.Ebook] PDF Ebook Strategic Brand Management, by Richard Rosenbaum-Elliott, Larry Percy, Simon Pervan

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Strategic Brand Management, Second Edition, adopts an innovative socio-cultural perspective that provides students with an understanding of the dynamics of the field and enables them to engage with the issues that lie within. At the same time, the text also integrates more traditional notions of the brand in terms of equity and positioning. The wide experience of the author team--from consulting with industry leaders to teaching demanding MBA and executive development courses--has resulted in a text full of exciting ideas that are firmly grounded in managerial implications and applications.

Building on a solid theoretical foundation, the authors also apply theory to examples throughout, helping students to understand the practical applications of brand management. By using a wealth of new and up-to-date illustrative examples and case material--including coverage of high-tech innovation--they have created a text that is both cutting-edge in terms of theory and also accessible to students.

• Sales Rank: #975693 in Books
• Published on: 2011-05-08
• Original language: English
• Number of items: 1
• Dimensions: 7.40" h x .60" w x 9.70" l, 1.50 pounds
• Binding: Paperback
• 303 pages

Review

"Some wonderful, crisp, and incisive writing that shines a light into the mysterious individual and interpersonal regions where brands operate. This textbook is outstanding on the emotional, psychological, and symbolic underpinning of brands and branding. "--Jim Freund, University of Lancaster

About the Author
Larry Percy is Visiting Professor at the University of Oxford and an advertising communications consultant. He has worked for a number of leading advertising agencies in the United States, including Lintas and Young and Rubicam, and has taught marketing theory, advertising strategy, and advertising
research at Carnegie-Mellon University and the University of Pittsburgh. He is the author of several other books on advertising and marketing communications and sits on the editorial board of a number of journals, including the Journal of Marketing Research. He is also a former Industry Director of
the Association for Consumer Research in the United States. Richard Elliott is Professor of Marketing and Consumer Research, Warwick Business School, and prior to this was Professor of Marketing at the University of Exeter. He has worked in brand management with a number of multinationals and was
formerly account manager at the international advertising agency Norman, Craig and Kummel. He has published articles in numerous journals and taught at Lancaster University, the London Business School, and the ESSEC in Paris. His research interests include socio-cultural aspects of advertising,
dysfunctional consumer behaviour, and consumption and self-identity issues.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Good brand strategy book
By Maria P Cordoba
This book gives you good points on what you should and shouldn't look at when doing a brand strategy, it's clear and to the point.

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